From 9 December 2014 to 6 January 2015, over 400 Acafè and snack bars throughout Italy and Spizzicos in shopping malls will be offering the “Perfect Menu - Christmas Edition” consisting of a baguette, a branded drink (The Coca-Cola Company label) and a dessert or a fruit salad. Part of the proceeds from sales of this menu will go to support Croce Rossa Italiana in their efforts to help the homeless feel a little less alone at Christmas.
Another partner in the initiative this year is Caffarel, which will offer a Christmas theme chocolate.